WOO
The first-of-its-kind, feel good shopping concept and media platform on a mission to turn generation anxious into generation zen.
We are a first-of-its-kind, feel good shopping concept and media platform on a mission to turn generation anxious into generation zen. Brought to you by ITV, woo makes wellness discoverable, aspirational and culturally relevant - through the lens of entertainment, products and storytelling.
A place for self-expression and discovery, woo provides a voice for a new type of wellness for young people, and a platform for brands that align with the values of a Gen Z audience.
Latest News
Oct. 27, 2026
Home Run Inn Pizza Launches New Television, Integrated Marketing Campaign
The work brings consumers on a tavern-to-table journey; marks the first from the company's partnership with food and beverage marketing agency, quench
Oct. 27, 2026
Gerety Awards Brings Creative Leaders Together in Berlin to Debate the Future of Authenticity in Advertising
As audiences encounter ever more polished brand films, influencer partnerships, AI-generated imagery and supposedly unfiltered content