Erotica, Murder, and Self-Help - Nextory's new Campaign Offers an Instant Escape

Jun. 30, 2025

Nextory, one of Europe’s largest streaming services for audiobooks and e-books, is now launching its new awareness campaign in collaboration with the creative growth agency Twigeo. Using humor and high relatability, the campaign showcases how audiobooks can transform everyday noise into much-needed audiobook breaks - all under the message "Give your ears what they deserve."

The campaign is rolling out across Europe and is based on one simple insight: with an audiobook in your ears, you choose your reality. A place to escape into, whenever you need it.

The campaign films portray highly relatable scenes: the loud coworker, the early-bird child, or the teenager testing boundaries. These are situations we can’t always control — but that we can escape from, when tuned into the right story.

The campaign aims to drive both short- and long-term results across a range of platforms, primarily digital ones.