Ad of the Day | McHive: The World's Smallest McDonald's

9.4

Media Type:

Ambient Ambient

Brand

brand

Agency

agency

Country:

Norway

Industry:

Food

Some of McDonald’s restaurants in Sweden have beehives on their rooftops. The initiative started out locally but is now growing. More franchisees around the country are joining the cause and have also started replacing the grass around their restaurants with flowers and plants that are important for the wellbeing of wild bees. To celebrate the initiative which is part of McDonald’s Swedens sustainability work, we created what could be the world’s smallest McDonald’s – a fully functioning beehive.

Credits

Advertising Agency:

NORD DDB, Stockholm, Sweden

Chief Creative Officer:

Andreas Dahlqvist

Art Director:

Joel Ekstrand

Copywriter:

Petter Dixelius

Account Manager:

Stina Nyberg

Senior Client Manager:

Jeanette Ytterman

Creative Producer:

Tobias Bergenwall

Graphic Designer:

Daniel Liljas

Graphic Designer:

Fredrik Kjellström

Planner:

Jesper Andersson

Design and Construction:

Nicklas Nilsson

Date:

May, 2019

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