Ad of the Day | Parents of Road Victims: Blind Meters

9.8

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

Belgium

New road safety campaign uses Google Maps to illustrate how many meters you miss when you text and drive

Credits

Advertising Agency:

Happiness Brussels, Belgium

Executive Creative Management:

Karen Corrigan

Creative Coach:

Katrien Bottez

Creation:

Roxane Schneider, Pieter Claeys

Group Account Director:

Hans Smets

Account Manager​:

Tine Van Hasselt

Design:

​Dries Lauwers

Typographer:

Edouard Schneider, Edsnor

Agency Producers:

Bart Vande Maele, Sophie Gunsbourg

Digital Production:

Bliss Entertainment

Digital Producer:

Kris Van Wallendael

Head of Technology:

Thomas Colliers

Sound Production Company​:

Raygun

Composer:

Peter Baert

Film Production​:

Latcho Drom

Producers:

Jeroen Berx, Efrosini Spanoudis

Director:

​Christopher Ross-Kellam

DOP:

​Edgar Dubrovskiy

Grading:

Moxy

Head of Motion:

Remke Faber

Editors Social Film:

​Simon Schuurman, Matthias Vandenbosch

Date:

October, 2018

Latest News

May. 22, 2025

Ina Treciokas Launches Ingenuity Group and Joins Acceleration Community of Companies

Top communications strategist will lead her newly formed firm within ACC's ecosystem of omnichannel marketing and media services

May. 22, 2025

"Flush the Hate" – Telekom Turns Online Toxicity into Toilet Paper to Fight Digital Hate

In an age where one in three Europeans experiences online hate, the internet has become a breeding ground for cruelty, masked by anonymity