Air Wick: Another Breath of Fresh Air

10.0

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

United Kingdom

Industry:

House, Garden

Air Wick, the beloved air freshener and fragrance brand, has today launched a fun and playful campaign which invites the public into animated, scent-filled ‘Nose Worlds’. All designed to show viewers why their noses know best. The campaign includes three TVCs, each centred around an Air Wick product, (Active Fresh Autospray, Essential Mist and the new Liquid Electrical Plug-In).

Credits

Advertising Agency:

Havas London, UK

Chief Client Officer:

Catherine Peacock

Chief Creative Officer:

Vicki Maguire

Reckitt Global Executive Creative Director & Creative Partner:

Elliot Harris

Creative Director:

Kate Pozzi

Senior Art Director:

Pat Comer

Managing Partner:

Ainhoa Wadsworth

Business Director:

Dom Skuratko

Date:

February, 2025