Old Spice: Unbelievable
Media Type:
TV
Brand
Agency
Country:
Industry:
To promote its upgraded range of products with a longer-lasting formula in perfume quality, Old Spice and the agency Burns have created a fantastical campaign that originates from a strong consumer tension: products out there don’t last through the day, or nearly as long as they promise.
Credits
Advertising Agency:
Burns the Agency, MadridDate:
March, 2025
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