ALMA Rosario: oBko

9.0

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

Argentina

Industry:

Public Interest, NGO

For the project, one of Claudia Pineiro’s bestsellers, "Una suerte pequena" transformed, broke it down and reassembled it in three different ways, where each represents one of the three most frequent symptoms of Alzheimer’s: repetition of stories, memory loss and chronological alteration, to portray how Alzheimer’s alters stories

Credits

Advertising Agency:

Republica Havas

Date:

April, 2023

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