Burger King: Tattoo
Media Type:
Online
To warn our youngest of the risks of prolonged exposure to skin to the sun, BURGER KING® Belgium decided to slip ephemeral tattoos with the words "It’s even better when grilled with a flame" in all its King Junior children’s menus. Exposed to the sun's UV rays, they eventually reveal a hidden message of prevention, “But you’re not a Whopper. Protect your skin.”
Credits
Advertising Agency:
Buzzman, Paris, FrancePresident and Executive Creative Director:
Georges Mohammed-ChérifVice President:
Thomas GrangerManaging Director:
Julien LevilainArt Director:
Vincent TavernierAccount Manager:
Quentin SeguretAccount Executive Assistant:
Giuliano LeconteSocial Media Manager:
Nadege JourdanSocial Media Consultant:
Ruben SayadaHead of PR & Communication:
Amélie JuilletPR & Communication Manager:
Paul RenaudineauPR & Communication Assistants:
Tifanny Boutih, Margaux ZaniolProducer:
Charlotte ChadeauDate:
July, 2022Ad of the day
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Sep. 01, 2026
The One Club and Google Partner for Global AI Creative Challenge
The ultimate bracketed esports face-off between the world's top AI creators; $50,000 in prize money for competitors in 16 global cities
Sep. 01, 2026
Go.Compare Returns for a Second Year as ITV's this Morning Sponsor
Negotiated by Hearts United, the package includes deeper in-show integrations and wider cross-channel activations
