Previous Ad
Cancer Society of Finland: The Pandemic that Kills 8 Million Every Year, 2
Next Ad
Tadiran: Air Care O2
Cancer Society of Finland: The Pandemic that Kills 8 Million Every Year, 1
Media Type:
Integrated
Brand
Agency
Country:
Industry:
Smoking kills more than eight million a year and the number keeps growing. Regardless of its worldwide recognized dangers, smoking is a pandemic less talked about and with fatality rate still on the rise. This is why Finland’s Cancer Society of Finland wants to raise awareness on its dangers. The campaign imagery is triggered by the common, yet disturbing pictures seen online of smokers wearing masks. The message: quitting is now more crucial than ever.
Credits
Advertising Agency:
TBWA\Helsinki, FinlandChief Creative Officer:
Jyrki PoutanenCreative Director:
Erno ReinikainenAccount Manager:
Anette MichelssonComms & PR Specialist:
Saana SimanderCopywriter:
Tuomas PeralaDesigner:
Timo KlemolaDesign Trainee:
Arttu PoyryPhotographers:
Tuukka Koski, Koski SyvariDate:
January, 2021
Ad of the day
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Sep. 02, 2026
Tux Creative House Named Among Inc. 5000's Fastest-Growing Private Companies
Also named one of Adweek's Fastest-Growing Agencies for a second consecutive year
Sep. 02, 2026
Growth Leader Jeb Blatt Joins Independent Agency nmbl as President
Blatt is a veteran new business and growth executive who has served in senior roles at experiential giant Jack Morton Worldwide