Canon: The Lab
Media Type:
Experiential
Brand
Agency
Country:
Industry:
A look at Aussies' social media feeds will tell most that food photography is one of Australia's favourite indulgences - mirroring a passion for everything that looks great and tastes even better. Flipping this on its head, what would happen if food photography featured everything but the food itself? Relying on just taste and texture, how would this look in a single frame?
Credits
Advetising Agency:
Leo Burnett, SydneyCreative Director:
Kieran OtsSenior Art Director:
Dave VarneyGroup Business Director:
Jonny BucknallSenior Account Director:
Natalie Tay-UcedaProducer:
Francesco PiazzoniProduction Company:
The Otto EmpireProducer:
Peter KearneyDirector:
Prad SenDOP:
Bernie WinterPost Production:
White ChocolateEditor:
Ben ZemanekSound:
Song Zu SydneySound Designer:
Myles LoweProducer:
Bec LambrousisDate:
May, 2017
Ad of the day
Ad of the Day | Pizza Hut: Every Four Years
9.0
Ad of the Day | Vue: Feel it Forever
9.0
Ad of the Day | Legora: Collaborate Seamlessly Law Just Got More Attractive
9.0
Latest News
Jun. 03, 2026
Willie's Remedy+ Launches First-Ever TV Campaign Built Around the Art of Living Like a Legend
Willie Nelson and JuneShine Brands' THC drink partners with Raindrop on nostalgia-driven CTV campaign targeting a new generation of THC consumers
Jun. 03, 2026
Yes& Expands AI and Innovation Capabilities with the Promotion of Chrissie Koeppen and Beth Yezzi
The promotions support a broader push to strengthen capabilities across the agency and help clients navigate increasingly complex marketing and technology challenges