Corona Beer: Living Billboard
Media Type:
TV
Brand
Agency
Country:
Industry:
To reinforce Corona's association with nature, both for its natural ingredients and its purpose of promoting a more connected outdoor lifestyle, Corona and Fahrenheit DDB created the first advertising panel that walks driven by the force of the wind. Living Billboard travels through different landscapes of Peru on its own, interacting with the world.
Credits
Advertising Agency:
Fahrenheit DDB, Lima, PeruDate:
April, 2023
Ad of the day
Ad of the Day | Nissan: Encounter the Next Electric Intelligence
0.0
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Latest News
Oct. 16, 2026
Midnite Serves 1,000 Free Chicken Parmos to Boro Fans This Weekend
Earlier this month, Middlesbrough legends went head-to-head with current first-team players in a Parmo Cooking Challenge
Oct. 16, 2026
Only One in Four UK Adults Recall Live Brand Experiences, but 96% Take Action
Of those who acted, 91% said the experience influenced what they did; product trial was associated with stronger future brand consideration