Dove: The Mannequin Challenge

9.0

Media Type:

Online Online

Brand

brand

Agency

agency

Country:

USA

Industry:

Health, Beauty

The Mannequin Challenge has taken over social media and it brought up an important question: Why do actual mannequins rarely represent our diverse bodies? Dove decided to create our own Mannequin Challenge... with a twist! Watch to see how we celebrate beauty of all ages, ethnicities, shapes and sizes.

Credits

Advertising Agency:

Ogilvy London, UK

Date:

December, 2016

Latest News

Oct. 16, 2026

Midnite Serves 1,000 Free Chicken Parmos to Boro Fans This Weekend

Earlier this month, Middlesbrough legends went head-to-head with current first-team players in a Parmo Cooking Challenge

Oct. 16, 2026

Only One in Four UK Adults Recall Live Brand Experiences, but 96% Take Action

Of those who acted, 91% said the experience influenced what they did; product trial was associated with stronger future brand consideration