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Nike: More Than Warmth
Eton x Beatles: Ticket to Buy
Media Type:
Online
Launching this week, luxury shirt brand Eton offers fans early access to its new limited-edition Beatles collection ahead of the general public release. By turning the world’s most overlooked commerce asset, the barcode, into a code for early access to the new collection at etonshirts.com, Eton allows The Beatles’ biggest fans to be the first to purchase the collection.
Credits
Business Director:
Frida KarlssonSenior Strategic Project Manager:
Jakob NorrbyCreative Director:
Petter RudwallPR Director:
Frida LindArt Director:
Gustaf Anker SodermanCopywriter:
Pontus ThorenCopywriter:
Danielle McMasterCreative Strategist:
Nathalie EggenbergerDirector:
Lucas LennigEditing:
Petrus LidbeckDesigner:
Andreas Knutsson, Agnes Roosman, Giancarlo MitidieriBrand Communications Director:
Janelle HallbergGlobal PR Director:
Julia OlssonMarketing Campaign Lead:
Ines MouraliCreative Lead:
Richard AnderssonStyling:
Victor RottingProduction & Still Photography:
Magnus EklofVideographer / Editor:
Filip HammarColor Grading:
Fabian TellermarkRetouch:
Simon Kivela, Sebastian SvardProduction Coordinator:
Sara SjölinMake-up & Hair:
Tony LundstromDate:
November, 2023
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