Hyundai: Progress Story
Media Type:
TVCountry:
Industry:
With Hyundai’s large range of innovation, the brand places itself in the forefront of an electric and technological revolution. Together with Innocean Berlin and renowned director duo Dorian and Daniel, the Korean car maker created its largest European campaign to date, proving that Hyundai does not only take people from A to B, but also from today to tomorrow. Four 30-second ads, accompanied by an overarching brand film, are showcasing Hyundai’s most impactful innovations. From Car of the Year IONIQ 5 to robot SPOT, Urban Air Mobility and robotaxis. From the new IONIQ 6 to XCIENT Fuel Cell trucks and a Hydrogen City concept. The brand demonstrates how progress comes in many shapes and forms. With some innovations from today, and some for tomorrow, they all worlds.
Credits
Advertising Agency:
Innocean Berlin, GermanyDate:
October, 2022Ad of the day
Ad of the Day | Samsung: Galaxy Watch Ultra 9.0 Ad of the Day | Grand Frais: In the Food for Love 8.0 Ad of the Day | Old El Paso: Head of Friday 9.0Latest News
Jul. 26, 2024
Christian Aid and Impero Launch Olympics-themed Campaign to Highlight the Global Climate Crisis
Christian Aid, the UK charity fighting global poverty, harnesses the building excitement around the Paris 2024 Olympic Games
Jul. 26, 2024
Samsung has Created The Openness Medal Campaign in Collaboration with BBH London
To drive engagement with Gen Z audiences around Samsung's Paris 2024 theme, Samsung has created The Openness Medal campaign