Kuling: The Mud Runway
Media Type:

Every year, over 40 different fashion weeks take place around the world. With its focus on art, beauty and glamour it has, however, been criticized from time to time. Among other things for unhealthy beauty standards, elitist structures and unsustainable events. In connection to Stockholm Fashion Week in September, The Mud Runway was therefore created – an initiative from the Swedish kids’ clothing brand Kuling to showcase what they think a fashion show should be.
Credits
Advertising Agency:
Eljest Agency, SwedenDate:
September, 2022Ad of the day



Latest News
Dec. 08, 2023
Carlsberg Unveils Stop-Frame Tattoo Animation Inked on Skin of Liverpool F.C. Fans
Carlsberg and Liverpool F.C. proudly announce a 10 year extension of their historic 30 year partnership
Dec. 07, 2023
New Prosumer Report Says Partying May be our Social Glue, but "Skipping the Party" is the Direction we are Headed in
52% of Gen Z prefers staying home on a typical weekend night rather than going out