Old Spice: Soliloquy
Media Type:
TV
Brand
Agency
Country:
Industry:
Old Spice is pulling back the curtain on its new Smelf-Confidence campaign with new musical-inspired ad spots and the first-ever Old Spice mascot who is making his debut this week at Super Bowl festivities. The campaign highlights that Old Spice gives guys confidence under the spotlight with freshness all day, swagger all night.
Credits
Advertising Agency:
Wieden+Kennedy Portland, USACreative Directors:
Sara Phillips, Erik FahrenkopfArt Director:
Ashley VeltreCopywriter:
Sai HeHead of Production:
Orlee TatarkaExecutive Producer:
Katie McCainSenior Producer:
Amanda WeissProducer:
Rafael SanchezCreative Operations Manager:
Klarika HuszarDesign Director:
Curtis PachunkaDesigner:
Ken BergDesign Producers:
Jason Schwartz, Samm OduroDate:
February, 2023
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