OUIGO: Happy Returns
Media Type:
TV
Brand
Agency
Country:
Industry:
Christmas is here, and with it, the holiday campaigns. While most brands portray a highly stereotyped image of the season, idealizing the joy of reunions, OUIGO has broken the taboo. The company is shining a light on the less visible side of returning home for the holidays: a journey filled with mixed emotions such as stress, nostalgia, and family pressures. Feelings that can turn a long-awaited moment into a true emotional challenge.
Credits
Advertising Agency:
Havas Creative SpainChief Creative Officer:
Jesus RasinesExecutive Creative Directors:
Felix Carral, Jose IzaguirreCreative Directors:
Diana Casadiego, Fede Botella, Borja Alvarez, Javier Lopez, Jorge CastroHead of Art:
Cadu BussadAssociate Creative Directors:
Daniel Albaladejo, Luismi AbregoCreative Team:
Flavio Jimenez, Roman Tarrazona, Adrian Garcia, Che Rodriguez, Natalia FloresAccount Director:
Ana PozueloAccount Supervisor:
Sandra PreciadosAccount Executive:
Cristina EscobarPR Team:
Sofía Felipe, Adela De Miguel, Judith Sierra, Santiago CondeSocial Media Strategist:
Lucia RamosContent Creator & Community Manager:
Salvatore Di PalmaProduction Director:
Vanesa San MillanProduction Company:
BluaDate:
December, 2025
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