Rongchang: Butty and Belly (All About Ass)

5.5

Media Type:

Digital Digital

Brand

brand

Agency

agency

Country:

China

Industry:

Pharmaceutical

A cute animated backside and an animated belly character, called Butty & Belly respectively, feature in a campaign to promote the Gangtai’s Innovative New Anti-Haemorrhoid Patch.

Credits

Advertising Agency:

Cheil, Beijing, China

Creative Directors:

Jacky Lung, Dechun Qiu

Art Director:

Junli Hu

Copywriter:

Yanting Lin, Vickie Wang

Account Director:

Sofia Liu

Director/ Production Co:

Beijing TaiPingShengShi

Producer:

Leo Lee

Post Production / Sound Design :

Eallin

Date:

April, 2017

Latest News

Apr. 23, 2024

Great Guns Signs Director James Lawes

James is renowned for his command of in-camera effects, creating dizzying sequences for the likes of Chevrolet, Public Health England, and Old El Paso

Apr. 23, 2024

MoneyGram Advances Evolution of its Iconic Brand by Partnering with New Brand, Creative and Media Agencies of Record

The Company has hired four award-winning agencies of record - Prophet, Cutwater, DEPT® UK and iProspect