Steamboat Resort: New Territory

9.0

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

USA

Industry:

Transport, Tourism

Fortnight Collective is adding a new round of creative to "The Steamboat Way," its campaign for Steamboat Ski Resort in Steamboat Springs, Colorado. The ads use cowboy poetry to evoke the parallels between winter sports and the rugged Wild West to capture Steamboat’s unique pioneering culture.

Credits

Advertising Agency:

Fortnight Collective, USA

CO:

Andy Nathan

CEO & Founder:

Adam Chasnow

Collective Creative Director:

Dave Steinke

Collective Creative Director, Art:

Jeff Schuller

Collective Creative Director, Copy:

Tucker Kavanagh

Senior Brand Manager:

Jessica Welander

Steamboat Ski & Resort Company, CO:

Katie Brown

VP of Marketing:

Morgan Bast

Director of Marketing:

Heidi Barbee

Brand Manager:

Josh Froman

Production Company:

Hungry Man

Date:

December, 2023

Latest News

Jan. 24, 2025

Voyager's "Shanti Rides Shotgun" Gears Up for SXSW World Premiere

The film follows Shanti Gooljar, NYC's most talked-about driving instructor, as she navigates Manhattan’s busy streets with her students

Jan. 24, 2025

This Year's Vignette Film at the Goteborg Film Festival Takes a Stand for Artistic Freedom

The dictator's message is clear: leave the cinema now or fall victim to the destructive forces of free art