Steimatzky: Disconnect For A While, 1
Media Type:
Outdoor
Brand
Agency
Country:
Industry:
To promote Steimatzky's Book Month in Israel, which offers a wide variety of books at a great price, the book chain has created an outdoor campaign that looks like Netflix, Facebook and Instagram logos, suggesting it's a good opportunity to disconnect from screen time for a while. Steimatzky is the largest and oldest book chain in Israel, and this is the first and only campaign without the brand's logo or colors in the brand's 100-year history.
Credits
Advertising Agency:
Inbar Merhav G, Tel Aviv, IsraelStudio:
Franck AbbuAccount Executive:
Adi GoldsteinAccount Supervisor:
Eden MalkaMedia Manager:
Lior GrintzVP Clients:
Sarit Ben-TzurExecutive Creative Director:
Daniel BnayaCCO, Co-CEO:
Ben SeverCo-CEO:
Or GleicherDate:
June, 2022
Ad of the day
Ad of the Day | Nike/NOCTA: Yes Man Full
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Jul. 17, 2026
Samsung Expands "Spider-Man: Brand New Day" Collaboration With Cinematic Spot Starring Jacob Batalon
The new creative teaser for the Samsung Galaxy Z series tells an original story featuring Spider-Man and Ned Leeds
Jul. 17, 2026
E*TRADE from Morgan Stanley Completes Rollout of Crypto Spot Trading
Morgan Stanley Wealth Management continues to invest in the E*TRADE platform with expanded offerings for investors at every stage