Zurich Book Fair: Antique GIFs
Media Type:
Experiential
Brand
Agency
Country:
Industry:
Antique books, antique prints - and antique people. This is what awaits visitors to the Zurich Book Fair, Switzerland’s premier event for traders and collecters of rare antiquarian books and prints. And as it’s audience grows older, the fair’s visitor numbers are becoming smaller. How could the fair, first held in 1994, help a new generation fall in love with the beauty of antiquarian publishing?
Credits
Advertising Agency:
Serviceplan SuisseChief Creative Officer:
Raul SerratExecutive Creative Director:
Marcin BabaCreative Director:
Thomas LüberCopywriters:
Günter Zumbach, Peter LiptakAccount Supervisors:
Edi Walker, Nicole Grogg, Kristina Petersen, Aline LitchenhausGraphic Design:
Carina Kienzle, Govinda SchmidtPhotography:
Dominic Shota Schweingruber, Joss ArnottDirector of Photography, Editor, Animation, Post-Production:
Dominic Shota SchweingruberDate:
February, 2023
Ad of the day
Ad of the Day | Pizza Hut: Every Four Years
9.0
Ad of the Day | Vue: Feel it Forever
9.0
Ad of the Day | Legora: Collaborate Seamlessly Law Just Got More Attractive
9.0
Latest News
Jun. 03, 2026
Willie's Remedy+ Launches First-Ever TV Campaign Built Around the Art of Living Like a Legend
Willie Nelson and JuneShine Brands' THC drink partners with Raindrop on nostalgia-driven CTV campaign targeting a new generation of THC consumers
Jun. 03, 2026
Yes& Expands AI and Innovation Capabilities with the Promotion of Chrissie Koeppen and Beth Yezzi
The promotions support a broader push to strengthen capabilities across the agency and help clients navigate increasingly complex marketing and technology challenges