Welch's Fruit Snacks
Made with Real Fruit, every bite of Welch’s® Fruit Snacks is bursting with delicious taste!
Welch's Fruit Snacks Gives Families a "Homework Pass" this Back-to-School Season
America's #1 fruit snacks brand helps 1,000 families reclaim the last days of summer while taskrabbit tackles back-to-school to-dos
Welch's Fusion Invites Fans to Taste the Ultimate Remix with Two New Varieties and Upcoming Music Activations
Brand introduces exciting new flavor offerings plus a multi-year music festival push kicking off at Governors Ball
This Back-to-School Season, Welch's Fruit Snacks Teams up with Crayola to Put Teachers First
America's #1 Fruit Snacks Brand honors teachers with limited-edition packs and invites families to nominate inspiring educators
Writer's Block? Welch's Fruit Snacks Launches AI-Powered Tool to Make Lunchbox Notes More Meaningful
The Welch's Fruit Snacks Lunchbox Notes Translator, made with Makers and AI tech, uses proprietary AI to elevate personalization
Latest News
Sep. 09, 2026
King's Hawaiian Teams Up With Taylor Hanson for "MMMBites" Cinnamon Bites
The iconic 90's band reimagines its smash hit "MMMBop" as "MMMBites" to prove everything's better with Kings Hawaiian Bites
Sep. 09, 2026
Collective Measures Appoints Rachel Hipschman as Senior Director of Growth
Former Known new business leader joins employee-owned agency to accelerate national growth and pursue larger-scale opportunities