BMW: The Someday Ride

9.0

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

USA

Industry:

Automotive

BMW Motorrad unveils an epic branded short content film, ‘The Someday Ride’, to launch its new 3ASY RIDE motorcycle in the US market

Credits

Advertising Agency:

M&C Saatchi Los Angeles, USA

Executive Creative Director:

Maria Smith

Creative Director:

Ron Tapia

ACD:

Stephen Reidmiller

Managing Director:

Mike Wilton

Director of Content Production:

Dennis Di Salvo

Account Director:

Jamie Ortega

Account Supervisor:

Jessica Gorelick

Production Company:

Armoury

Director:

Ben Perry

DP:

Starr Whitesides

EP:

Matt Hitchens

Producer:

Christopher Crawford

Editing and Post:

Amuse the Butcher

VFX:

Rusty Ippolito/ MakeFX

Date:

January, 2018

Latest News

Oct. 16, 2026

Midnite Serves 1,000 Free Chicken Parmos to Boro Fans This Weekend

Earlier this month, Middlesbrough legends went head-to-head with current first-team players in a Parmo Cooking Challenge

Oct. 16, 2026

Only One in Four UK Adults Recall Live Brand Experiences, but 96% Take Action

Of those who acted, 91% said the experience influenced what they did; product trial was associated with stronger future brand consideration