Lacoste: Crocodiles Play Collective

8.2

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

France

Industry:

Fashion

Lacoste releases new brand campaign by BETC

Credits

Advertising Agency:

BETC Paris, France

Agency Managers:

Gaelle Gicqueau, Fanny Buisseret, Louise Menaige, Romain Cialdella, Suzy Morin

Creative Directors:

Aurélie Scalabre, Olivier Aumard

Art Director:

Jonathan Baudet-Botella

Assistant Art Director:

Joachim Touitou

Copywriter:

Clara Lafuente

Music Creative Director:

Christophe Caurret

Strategic Planners:

Sonya Mahcine, Patrice-Habib Zamy

Traffic Manager:

Kemi Zinsou

Production Company:

Kitten

Sound Company:

Gum

Photographers:

Melodie McDaniel, Vitali Gelwich, Stef Mitchell, Elliot James-Kennedy, Quentin De Briey, Joshua Woods , Ilyes Griyeb

Directors of Photography:

Tess Lafia, Moritz Matlik, Julian Kapadia, Ed Hubert, Simon Junot, Guillaume Joly, Kyle Keese

Date:

April, 2021

Latest News

Nov. 07, 2025

Brave Movement Unveils Campaign Urging G20 Leaders to Invest in Child Protection

"3rd Richest Nation" campaign builds a fictional country with tourism, media, and an AI-generated President made from survivors' faces

Nov. 07, 2025

ACC Appoints Michael Moschella to Lead New AI-Powered Intelligence Division

ACC intelligence launches with new technologies to predict reactions and shape brand representation