Previous Ad
Ad of the Day | Corona Beer: Sunshine Specialists
Next Ad
WWF: Our home, our treasured planet
Lenovo: Yoga Art
Media Type:
ExperientialCountry:
Industry:
Yoga are Lenovo's laptops with four different modes of use. To show it for the consumers, we created an innovative campaign inviting four street artists to customize four Yoga laptops on social networks. The live videos took four days, with some of the best Brazilian artists: Zezao, Mari Pavanelli, Muretz, and Cranio. They had only one hour to customize one Lenovo Yoga. Everything was shot and broadcasted online, totaling over 240 minutes of live video and creating four masterpieces that wowed millions of people.
Credits
Advertising Agency:
Ampfy, Sao Paulo, BrazilChief Creative Officer:
Fred SiqueiraAssociate Creative Director:
Will FerrariArt Director:
Alexandre NascimentoCopywriters:
Udo Nery, Will FerrariDate:
June, 2017Ad of the day
Ad of the Day | Renault: Push it to the Limit 7.5 Ad of the Day | Lacoste: Play Big 10.0 Ad of the Day | Nestle: Unforgettable Recipes 10.0Latest News
Apr. 29, 2024
The Benefits of Implementing an MRP System
Efficiency is crucial for success, and many companies boost productivity by using the Material Requirements Planning (MRP) system
Apr. 29, 2024
Building Websites with Purpose: A Guide to Tailoring Your Online Presence
Having a website is no longer just a luxury for businesses and individuals - it has become a necessity.