Nov. 04, 2024

Hyundai Asks "Where Have You Been?" in Humorous Campaign

Hyundai UK has continued to challenge brand perceptions with a follow up to its hugely successful pronunciation ad from 2023

Nov. 04, 2024

"NoSki Instructor" Campaign from Austria Tourism and WIEN NORD Teaches How to Enjoy Austria Beyond the Ski Slopes

Austrian ski instructors have achieved cult status: their charm, witty remarks, and signature wink embody the Austrian lifestyle

Nov. 04, 2024

Dawn French Double Act Means Maximum Effectiveness for M&S Food

System1 has unwrapped the first 5-Star Christmas ad of the season from M&S Food, which is set to air on Tuesday

Nov. 04, 2024

Amplifon Surprises Clients with Unexpected Messages from Loved Ones During Hearing Test

Amplifon, the global leader in hearing healthcare, has launched a new campaign in Italy and Spain to raise awareness about hearing loss

Nov. 04, 2024

Hosts are the Stars in the Greatest Show at Home for Morrisons Christmas Ad

Much-loved oven gloves return for a singing performance of uplifting showtune "Give a Little Love" from Bugsy Malone

Nov. 03, 2024

Ad of the Day | ASDA Launches Christmas Campaign with a Squad of Animated Miniature Heroes

With the countdown to the festive season officially on, Asda has unveiled its new brand campaign for Christmas

Nov. 01, 2024

Let Good Times Roll £32.5m is Biggest Postcode Lottery Prize Pot EVER

Emma Willis, Fred Sirieix, Tom Allen and Mike Wedderburn star in the all-singing, all-dancing advert

Nov. 01, 2024

Sonos Brings the Joy of Music to Life for the Festive Season

This holiday season, Sonos is bringing the joy of music to life with 'Elves of Sound', a spirited hero film that fuses holiday magic, high-energy sound and quirky humour

Nov. 01, 2024

Ad of the Day | Dobbies' "Christmas, in Every Sense" Campaign Celebrates Its Multisensory Shopping Experience

Dobbies launches Christmas campaign in partnership with creative agency elvis

Nov. 01, 2024

Al-Futtaim IKEA and Memac Ogilvy Prove That Monsters Do Exist and They Use IKEA Products a Little Differently

Al-Futtaim IKEA and Memac Ogilvy have unearthed intriguing evidence: monsters might just be real

Nov. 01, 2024

ROOF Studio Contributes Animation to "Villains Against Evil" a Campaign to Combat Book Bans

Conceived in partnership with INNOCEAN USA, the campaign features classic fairytale villains speaking out against an evil even greater than themselves

Oct. 31, 2024

New Campaign from Mill and Avocados and Coconuts Spotlights Kitchen Epiphanies

“The Wonderful Feeling of Wasting Nothing,” showing how reducing food waste can be cathartic, life-changing, and maybe even help you find true love

Latest News

Jul. 03, 2026

Cannes vs. The Consumers: Craft and Humour Conquer AI

System1 testing reveals that craft, humour and storytelling resonate most with consumers, even as AI brands took home Gold at Cannes Lions 2026

Jul. 03, 2026

Rainbow Lobster Behind Grand Prix for Good-Winning 600K Network

The Cannes Lions-winning project became a global call for humanitarian aid after Venezuela's devastating earthquake