Pringles: Stay In The Game

8.0

Media Type:

Online Online

Brand

brand

Agency

agency
Pringles is revisiting the earliest days of computer gaming to tease its "Stay in the Game"-themed campaign launching in May, created by Grey London. A tribute to those who have ‘stayed in the game’ since gaming began. Before the Metaverse, the cloud, the internet…players shared computer games using the sound of binary code loaded onto a system called the ZX Spectrum. So to celebrate its 40th anniversary, the go-to gaming snack brand decided to share a Pringles chip using the sound of binary code.

Credits

Advertising Agency:

Grey London, UK

Date:

April, 2022

Latest News

Mar. 21, 2023

Havas Unveils Havas Play, a new Global Network that will Earn Consumers' Attention

Worldwide launch of Havas Play consolidates the network’s expertise in music, sports, gaming, and other areas of fan activation

Mar. 21, 2023

See it. Say it. Ignore it. Quiet Storm Highlights the Women’s Equality Party Campaign Against Misogyny in the Police

The campaign satirises the famous "See it. Say it. Sorted" campaign